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How I Made $918 in 3 hours...And How You Can Too!

Season #1

Links from this episode:
www.alissamcdonald.com/minicourse (Use code PODCAST11 Expires November 10th, 2019)

Ok...I know what you’re thinking. You made $918 in 3 hours, Alissa? And you teach full time and have 2 toddler boys? Was this a legal transaction?

YES. This was all perfectly legal...I promise! I legitimately made $918 in 3 hours with my online business. And in today’s podcast, I’m going to break down exactly HOW I did this, WHY I did this, and how you can do it too.

If you’ve been working on your business, but you need some cash in the bank, or you’re looking to grow your e-mail list full of your ideal audience, one that knows/likes/and trusts you & you want to do it fast, this episode is for you.

HOW did I make that money in such a short time...legally? I created an online one-day virtual workshop. The topic was e-mail marketing- some of you may have attended! (You do not need to create a workshop on marketing- we’ll talk more about topics later.) A virtual workshop is an event that takes place over a day or two- some sort of online training where the participants can easily see a start and finish. 

There are TONS of benefits to holding an online workshop. 

First of all, participants are much more likely to sign up for a workshop because it can be offered at a lower price point.

Also, the workshop gives participants the opportunity to actually WORK ON the topic. How many times have you taken a course or PD and LOVED the content, but when you get back to your classroom and life gets back to normal, you suddenly have NO TIME to put any of it into play? A workshop gives participants a chance to dive in and come out with something ready to use

If you have a topic you love to talk about, there are teachers out there who need to hear more about your topic- that thing you can’t stop talking about. And no, you don’t need to be a total expert who knows every little thing about your topic. 

You just need the RIGHT topic. Something teachers are looking to tackle. Something teachers are willing to spend time and money on because they know in the end they’ll walk away with something that makes their lives easier, more convenient, or solves a problem in their classroom. If you’re still freaked out by the LIVE factor- a mini-course can be really effective too. I think there’s something special about a workshop or a mini-course. We don’t have the time or resources to complete yet another 8 week intensive FULL BLOWN signature course with 10 modules of video trainings. 

A workshop or mini-course is much more manageable for you, it’s lighter and simpler for your participant, it’s easier to sell because of the price point, and it almost always leads to a captivated group of your ideal audience. That means if you create another mini-course or you have a related product to promote during the workshop, they’re more likely to buy.



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit poppd.substack.com

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit poppd.substack.com

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thatteacher.substack.com