Money-making advice for impact-driven entrepreneurs

Boost your business savvy in 5 minutes with simple marketing tips, job ops & business insights from That Teacher who turned her "little side hustle" into the full-time business of her dreams.

Taylor Swift doesn't run her marketing strategy alone...

... and neither should you.

I've helped thousands of busy moms, educators, and other impact-focused entrepreneurs find the formula for growth with a strong money-making formula and an irresistible online presence that makes your perfect customer do a double take, every time.

Oh hi, I'm Alissa!

I'm here to make your path clear.

You've met your no-fluff, easy-going, French-fry loving, mini-van driving business coach.

I'm a 4-time founder, relentlessly curious and obsessed with marketing campaigns that stop people in their tracks.

I was teaching fifth-grade when I turned my "little side hustle" into the self-funded 2 year maternity leave I'd been dreaming of. 

Are you ready to bring your wildest dreams to life?

Let's do this, together! Every Monday, I'll deliver a playlist of money-making strategies you can take and use right away.


Grab a cup of coffee, and let's bring your wildest ideas to life! This is THE podcast for moms, teachers, and impact-driven entrepreneurs who want to find ways to make the money they deserve. It's totally binge-able, so strap the kiddos in their car seats and head out for a cake pop while you tune in!

Finding Your Zone of Genius

How to Find Your True Zone of Genius in Your Online Business with Laura Petix


Authentic, Scalable Growth

The Solopreneur's Guide to Authentic, Scalable Growth on Instagram


Launch Without a Giant Following

How This 6th Grade Math Teacher Launched a Workshop (Without a Giant Following)

"Alissa changed my life. I know that sounds like an extreme statement, but it's true!"

Before her coaching, I was running a successful side gig. But after her coaching, I am reaching such great heights. I am now impacting teachers with an online course and membership as well as reaching financial goals I never dreamed possible. She has a way of explaining things and really making you believe you can have the life that you've always dreamed of. I don't know where I'd be without her coaching. (Oh wait, yes I do! I'd be spinning my wheels and trying to figure out everything on my own- why are we so stubborn?!) Invest in THU. It will be the best thing you do for yourself and your business."

- Andriana, The Active Educator

Starting or growing your teacher hustle? 

You're going to 
love these programs.


Business Pathways E-Book

If you're an educator, you already have the skills you need to start an online business. But how should you make money? How should you get started? This free e-book answers all your questions. You'll also unlock a free 45-minute training to get you started!



Teacher Hustle Prep School

Whether you're just starting out, or you've already started but you're feeling stuck, it can help to get back to the basics! Create or revamp your business plan in just 3 days to keep you focused, so you can get unstuck and start making the money you've been dreaming of.



Join a Workshop

Got an hour to work on your business?
 Hop into the workshop you need on topics like goal setting, revenue formulas, and email marketing. Then grab a toolkit to save you tons of time with the templates and tools you need to get the dang thing DONE! The support you need is right here.


Inside your new business hub, you'll meet your newest biz besties and cheerleaders (fellow driven teacher entrepreneurs like you!). You'll also get access to prompts, templates, tools, and training to move you toward your goals in business and marketing strategy.

You'll love our marketing sprints that will help you cross off even you most daunting to-do list items... and so much more!


Work with Alissa and a Team of Educational Content Creators

Good Hype Marketing Agency

Your hype team is here! We work with established educational consultants and Edtech companies to build marketing strategies. We run full-scale product launches and set up foundational marketing systems. We've gone through hundreds of launches with our playbook, and it works.


Teacher businesses launched

Podcast episodes downloaded

THU Members

From your first sale to your first hire, we're in this together. Every Monday, I'll deliver the best mixtape of advice to help you grow your online business. 

Tools to Use (And Cancel!) in Your Business

Mar 17, 2024

The 3 Email Sequences You Need for Your Teacher Business

Mar 04, 2024

Get business building tips every Monday.

You're busy. You need simple, practical advice you can use right away. Join thousands of other passionate teachers, moms, and coaches for a bite-sized bit of clarity in your inbox each week.